ESSENTIAL WEBSITE

Everything your business needs in a professional website.

For businesses that need a professional online presence without a large or complicated website.

With up to 5 pages, the Essential Website package gives you the space to explain who you are, showcase what you do and make it easy for potential customers to get in touch.

£897

Up to 5 pages

The Essential Webstie Package with AM Web Design

IS THIS THE RIGHT WEBSITE FOR YOU?

Sometimes, a smaller website is all your business needs.

Not every business needs dozens of pages. If your services are straightforward and you mainly need somewhere professional for potential customers to learn about your business and contact you, five well-planned pages can be more than enough.

The Essential Website gives you the essentials without paying for pages or features you don’t need.

Small Businesses

A great starting point for small and owner-managed businesses that need a professional website.

Straightforward Services

Ideal when your services can be explained clearly without needing lots of individual service pages.

New Businesses

Build a professional online presence from the beginning, with the right foundations already in place.

Existing Businesses

Replace an outdated or basic website with something that better represents your business today.

Essential Website Package for Fitness Brands

THE ESSENTIAL WEBSITE PACKAGE

Everything you need to get your business online professionally.

Up to 5 Pages

A professionally structured website covering the essential information customers need about your business.

Professional WordPress Design

Built using WordPress, Astra and Elementor around your branding, business and customers.

Mobile Responsive

Designed to work properly across desktop, tablet and mobile.

Content Support

We’ll work with the information you provide and help structure it into clear, useful website pages.

SEO Foundations

Page titles, metadata, sitemap and the essential foundations needed to help search engines understand your website.

Search Engine Setup

Google Search Console and Bing submission set up so your website can be properly discovered and indexed.

YOUR WEBSITE STRUCTURE

Five pages can cover everything you need.

Essential Website Sitemap Infographic

Your website doesn’t have to follow this exact structure. We’ll choose the five pages that make the most sense for your business, services and customers.

ESSENTIAL WEBSITE EXAMPLE

Small doesn't have to mean basic.

Essential Website Case Study Mockup

BUILT ON THE RIGHT FOUNDATIONS

A smaller website still deserves professional foundations.

Choosing an Essential Website doesn’t mean compromising on how your website is built. You’ll still get the same professional platform and essential technical foundations I use across my website packages.

WordPress

Your website will be built on WordPress, giving you a flexible and established platform that can grow and develop alongside your business.

Astra Premium

I use Astra Premium as the foundation for your website, providing a lightweight and flexible framework for creating professional business websites.

Elementor

Your pages are built using Elementor, making it easier to create flexible layouts and make straightforward changes to your website in the future.

SEO Foundations

AIOSEO is installed and configured alongside essential on-page SEO, including page titles, meta descriptions, sitemap setup and a clear website structure.

Search Engines

Your website will be submitted to Google Search Console and Bing Webmaster Tools, helping search engines discover, crawl and index your pages.

Mobile Responsive

Your website is designed to work across desktop, tablet and mobile, with layouts adjusted to provide a clear experience on different screen sizes.

Security & SSL

SSL and sensible website security measures are put in place to help protect your website and provide visitors with a secure connection.

Speed & Performance

Images, page layouts and the website structure are built with performance in mind, avoiding unnecessary features and complexity wherever possible.

You don’t need to understand any of the technical side. I’ll take care of the setup and make sure the foundations are in place before your website goes live.

NEED SOMETHING EXTRA?

Start with the essentials. Add more when you need it.

Your website doesn’t have to stay at five pages forever.

If your business grows or you decide you need more content, additional pages and features can be added.

5 Additional Service Pages — £497

10 Additional Service Pages — £897

5 Location Pages — £397

10 Location Pages — £697

Individual Blog — £125

FAQ & AI Search Content — £97 per service/page

Smart Enquiry System — £297

If you already know you need several individual service pages or a larger website structure, the Business Website package at £1,397 may offer better value from the outset.

AFTER LAUNCH

We'll keep looking after the technical side.

You don’t need to worry about hosting, updates or maintaining the technical side of your website after it goes live.

Website Care — £25/month

Hosting, maintenance, updates and ongoing website support without an expensive marketing contract.

HOW IT WORKS

From our first conversation to your new website going live.

Building a professional website doesn’t need to become a complicated project. I’ll guide you through the process, explain what I need from you and keep things straightforward from start to finish.

01.

Tell me about your business

We’ll discuss what your business does, the services you provide, your customers and what you need your website to do.

02.

Plan the website

We’ll agree your website structure, what content is required and everything needed before the build starts

03.

Design & build

I’ll build the website and work with you through the review process.

04.

Review & launch

We’ll complete the final checks before putting your new website live.

FREQUENTLY ASKED QUESTIONS

Questions about your Essential Website.

I’ve kept the Essential Website package straightforward, but it’s natural to have questions before starting a new website. Here are answers to some of the things I’m most often asked.

The Simple Website package includes a professionally designed WordPress website with up to five pages, built around your business and branding.

It includes mobile-responsive design, essential SEO foundations, search engine setup and the technical work required to get your website ready to launch.

We'll agree what's included before the project begins.

A page is normally a substantive customer-facing page such as Home, About, Services, Our Work, Reviews or Contact.
We'll agree the most appropriate five-page structure for your business before the website is built.

Yes. If your requirements fit within the Essential Website package, the website build is £897.

If you request additional pages or functionality outside the package, I'll explain any additional cost before carrying out the work.

There shouldn't be a surprise invoice at the end of the project.

For many small businesses, yes.
If you have a straightforward range of services, five well-planned pages can provide everything customers need to understand your business and get in touch.
If you have several important services that would benefit from their own individual pages, I'll tell you if the Business Website package would be a better starting point.

You'll need to provide the core information about your business, services and anything specific that needs to appear on the website.
I'll help organise that information into a sensible structure and make sure it's presented clearly.
If you need additional content created, we can discuss that separately.

If you have good-quality photographs of your business, team, premises or work, I'd recommend using them wherever possible.
Where appropriate, suitable licensed stock imagery or other visual assets can also be used to support the design.

The timescale depends on the website and how quickly the information, content and feedback required for the build are provided.
I'll give you an expected schedule once we've discussed your project and know what's involved.

Yes. Your website will be built to work across desktop, tablet and mobile.
Mobile responsiveness is part of the package, not an optional extra.

Your Essential Website includes all the SEO foundations needed when launching a professional website, including page titles, meta descriptions, sitemap setup, website structure and search engine submission.
It doesn't include an ongoing managed SEO campaign or guarantee particular Google rankings.

Yes. Your website can grow with your business.
Additional service pages, location pages, blogs, FAQ content and other features can be added later if you need them.

Yes. Once the agreed project has been completed and paid for, the website I've built for your business is yours.
You're not renting the website or tied into an expensive website contract simply to keep it.

You can leave the technical side with me.

Website Care is £25 per month and covers hosting, maintenance, updates and ongoing website support.

Explore Website Care →

Still have a question?

Every business is different. If you’re unsure whether the Essential Website package is right for you, tell me what you’re looking for and I’ll give you a straightforward answer.

Ask Me About Your Website →

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