GOOGLE BUSINESS PROFILE SERVICES
Make more of your Google Business Profile.
For many local businesses, your Google Business Profile is one of the first things potential customers see when they search for your business or services online.
I provide Google Business Profile services to help small businesses improve their profile, present their services clearly and keep useful content appearing regularly.
Choose a one-off optimisation or let me look after the profile and content for you each month.
One-off optimisation from £297. Ongoing optimisation. Straightforward support.
GOOGLE SEARCH & MAPS
Don’t treat your Google Business Profile as an afterthought.
Your website might be the main home for your business online, but it isn’t always the first place somebody encounters you.
Potential customers may discover your business while searching Google or browsing Google Maps.
Your Google Business Profile can help them quickly find information about:
Your business
Your services
Where you’re based or the areas you serve
Your opening hours
Your telephone number
Your website
Your photos
Your customer reviews
Your latest updates
A neglected or incomplete profile can give somebody a very different impression from the professional website you’ve worked hard to build.
The aim is to make the two support each other.
CHOOSE THE SUPPORT YOU NEED
Improve it once or let me keep it active for you.
Not every business needs the same level of support.
Some profiles simply need properly reviewing and optimising.
Other business owners don’t want another online platform to remember to update every week.
That’s why I’ve kept the service straightforward.
Google Business Profile Optimisation
£297 one-off
A focused review and improvement of your existing Google Business Profile.
Ideal if the profile exists but hasn’t been properly set up, reviewed or developed.
Explore What’s Included ↓
Google Business Profile Care & Content
£297/month
Ongoing profile support and regular Google Business Profile content.
I’ll plan and schedule 3 posts per week around your business, services and relevant subjects so you don’t have to continually think about what to publish.
Explore Ongoing Care ↓
ONE-OFF OPTIMISATION
Build a stronger foundation for your Google profile.
I’ll review your existing Google Business Profile and improve the important areas that help customers understand the business.
The exact work depends on what is already in place, but can include:
Business Information
Review the important information displayed about the business and identify anything missing, incorrect or inconsistent.
Business Categories
Review the categories being used and make sure they accurately represent the services you provide.
Services
Review and develop the service information available through the profile where appropriate.
Business Description
Create or improve the business description so it clearly explains what you do.
Contact Information
Check important details such as telephone number and website information.
Opening Hours
Review the standard opening hours and other relevant profile information.
Photos & Visuals
Review how the business is being presented visually and identify where additional or improved images would help.
Website Connection
Make sure the profile provides a clear route through to the appropriate website.
Profile Review
Identify obvious gaps and opportunities for developing the profile further.
This isn’t about filling every available field simply because it exists.
The objective is to create a clear, useful profile that accurately represents the business.
Get A Google Business Profile Quote →
CLEAR BUSINESS INFORMATION
Make it easy for somebody to understand what you actually do.
A Google Business Profile shouldn’t leave potential customers guessing.
If somebody discovers your business through Google, they should be able to quickly build a basic picture of:
Who you are
What you provide
Where you operate
How to contact you
Where to find more information
That’s why optimisation isn’t simply about changing a description or adding a few keywords.
The profile should reflect the real business.
Your services, website, business information, photos and wider online presence should tell a consistent story.
YOUR WEBSITE + GOOGLE
Your Google profile shouldn't exist in isolation.
Your Google Business Profile and website have different jobs, but they should work together.
Google Business Profile can help somebody discover the business and quickly access important information.
Your website can then provide the depth.
For example:
Google Business Profile
Business information
Services
Reviews
Photos
Updates
↓
Your Website
Detailed service pages
Areas covered
FAQs
Guides
Case studies
Contact information
↓
Customer
Understand the service
Build confidence
Make contact
That’s why I’ll consider the website when working on the Google profile rather than treating the profile as a completely separate marketing channel.
If the website itself needs improving, I’ll tell you.
Explore Website Services →
ONGOING PROFILE SUPPORT
Keep your Google profile active without having to manage it yourself.
For businesses that want regular Google Business Profile content but don’t want another weekly marketing job, I offer an ongoing Care & Content service.
I’ll plan and schedule 3 Google Business Profile posts per week.
That’s approximately 12–13 posts each month, depending on the calendar.
Content can be built around:
Your services
Customer questions
Seasonal subjects
Useful advice
Existing website content
Blog articles
Business updates
Projects or examples of work
Relevant offers or announcements
The aim isn’t to publish random posts simply to hit a number.
The content should support what the business actually does.
CONTENT PLANNING
Keep the profile active without creating more work for yourself.
One of the reasons I’ve designed this as a productised service is so the content can be planned efficiently.
Rather than contacting you three times every week asking what you’d like to post, I’ll develop content around the information we already have about the business.
Where possible, I’ll use:
Your website
Your service pages
Existing articles and guides
Customer FAQs
Relevant seasonal topics
Business information you’ve already provided
Content can then be prepared and scheduled in batches.
If there’s something specific you want to promote, we can include it.
But you shouldn’t need to constantly manage me for the service to work.
That’s the whole point.
CONNECT YOUR CONTENT
One useful piece of content can support more than one part of your online presence.
If you’ve already invested in useful website content, it makes sense to use it.
For example:
Website Service Page
House Extensions
↓
Supporting Article
What to Consider Before Planning a House Extension
↓
Google Business Profile Post
Short introduction to the subject
↓
Website Link
Customer can read the full information
That gives your Google profile useful content while bringing people back towards information you already own on your website.
The same principle can be used with:
Service pages
Blog articles
Guides
FAQs
Case studies
New website content
This is another reason why the different AM services are designed to connect rather than operate as isolated marketing products.
Explore Content Services →
BUILD CONFIDENCE
Your profile is more than a place to publish posts.
Regular content is useful, but it isn’t the whole Google Business Profile.
Potential customers may also look at:
Your reviews
Your overall rating
Photos
Recent activity
Business information
Services
Website
These elements help somebody decide whether they want to investigate the business further.
That’s why I see Google Business Profile as part of the wider customer journey.
Someone might:
Search
↓
Discover your profile
↓
Check reviews and photos
↓
Visit your website
↓
Read about the service
↓
Make an enquiry
The profile doesn’t need to do everything.
It needs to help the customer take the next sensible step.
CUSTOMER REVIEWS
Make it easier for genuine customers to leave feedback.
Reviews can be an important part of a Google Business Profile because potential customers often look at the experiences of previous customers before making contact.
The right approach isn’t to manipulate reviews or try to manufacture a perfect rating.
It’s to make it easy for genuine customers to leave honest feedback.
Where appropriate, I can also help businesses create a simple review process using things such as:
A direct Google review link
QR codes
Website review buttons
Printed review cards or posters
Simple email or message wording
That can sit alongside your Google Business Profile work without turning review collection into a complicated system.
Ask About A Google Review System →
PART OF THE BIGGER PICTURE
Your Google profile is important, but it isn't your entire Local SEO strategy.
Google Business Profile and Local SEO are closely connected, but they aren’t the same service.
My Google Business Profile Services concentrate specifically on the profile itself and the content being published through it.
My Local SEO Services take a broader look at things such as:
Your website
Service structure
Location information
Key pages
Internal links
Local content
Business information
Citations
The connection between the website and Google profile
If your wider local search foundations need attention, the £497 Local SEO Foundation may be the better starting point.
If the website is already in good shape and the Google profile is the obvious weakness, we can concentrate on that instead.
I’ll recommend what makes sense.
Explore Local SEO Services →
EXISTING BUSINESSES
I don't need to have built your website.
You can use my Google Business Profile services even if your website was built elsewhere.
I’ll look at the relevant website information so the Google profile accurately reflects the business and connects to the right places.
If I notice an obvious website issue that affects how the business is being presented, I’ll point it out.
You don’t need to move your website to AM Web Design & SEO simply to use this service.
ONE-OFF OR ONGOING?
Choose the level of support that fits your business.
Choose Google Business Profile Optimisation if:
Your profile hasn’t been properly reviewed.
Important information is missing or outdated.
You’re unsure whether the profile represents your services properly.
The business has changed since the profile was originally created.
You want to improve the foundations before managing it yourself.
£297 one-off
Get A Quote →
Choose Google Business Profile Care & Content if:
You don’t want to think about what to post every week.
You want regular content appearing on the profile.
You already have useful services and website content that can be promoted.
You’d rather have the content planned and scheduled for you.
You want straightforward ongoing support.
£297/month
Get A Quote →
Need both?
That’s fine too.
Where appropriate, we can optimise the profile first and then move into ongoing Care & Content.
I’ll tell you what I think makes sense after reviewing what you currently have.
GOOGLE BUSINESS PROFILE PRICING
Straightforward services with clear costs.
Google Business Profile Optimisation
£297 one-off
A focused review and improvement of your existing Google Business Profile.
Designed to improve the important information and make sure the profile accurately represents your business.
Get A Quote →
Google Business Profile Care & Content
£297/month
Ongoing Google Business Profile support with:
3 planned posts per week
Approximately 12–13 posts per month
Content planned around your services
Use of relevant website content
Batch creation and scheduling
Ongoing profile content support
Get A Quote →
There are no complicated SEO packages attached to either service.
If I think your wider Local SEO or website needs attention, I’ll explain why and you can decide whether you want to do anything about it.
HOW IT WORKS
Keep the process straightforward.
01 – Understand Your Business
I’ll look at what the business does, the services you provide and the customers you’re trying to reach.
02 – Review The Profile
I’ll review the existing Google Business Profile and identify the important gaps or opportunities.
03 – Check The Website
I’ll look at the relevant website information so the profile and website support each other.
04 – Improve The Profile
For optimisation work, I’ll make the agreed improvements to the important profile information.
05 – Plan The Content
For Care & Content clients, I’ll develop suitable topics around your services, website and customer questions.
06 – Schedule & Develop
Content can be prepared and scheduled in batches, with the profile developing over time rather than becoming another job on your weekly list.
STRAIGHTFORWARD SUPPORT
Know exactly what you're paying for.
I’ve deliberately kept the Google Business Profile services simple.
You don’t need a giant digital marketing package simply because you want somebody to improve or maintain your Google profile.
If you need the one-off optimisation:
£297.
If you want me to plan and schedule regular content:
£297/month.
If you need wider Local SEO:
That’s a separate service.
If you need additional website content:
That’s a separate service too.
This makes it easier to understand what you’re buying, what it costs and why you might need it.
FREQUENTLY ASKED QUESTIONS
Questions about Google Business Profile services.
Google Business Profile is the business listing that can display information about your business across Google services, including Search and Maps.
It can contain information such as your contact details, website, opening hours, services, photos, reviews and updates.
Creating and maintaining an eligible Google Business Profile itself doesn't require you to pay Google for the listing.
My charges are for the work involved in reviewing, optimising and, where selected, creating and scheduling ongoing content for your profile.
My one-off Google Business Profile Optimisation service is £297.
Google Business Profile Care & Content is £297 per month.
It includes 3 planned and scheduled posts per week, approximately 12–13 posts per month.
The exact work depends on the profile, but I'll review the important business information, categories, services, description, contact information, opening hours, website connection, photos and other relevant profile elements.
No.
I don't guarantee particular positions in Google Search or Maps.
I focus on improving the information, presentation and areas of the profile that we can control.
No.
Google Business Profile can be an important part of local search visibility, but Local SEO is broader.
My Local SEO service also considers your website, services, locations, content, internal structure, citations and wider local search foundations.
Not necessarily.
Some businesses may primarily need their Google Business Profile improving.
Others may have wider problems with their website or local search foundations.
I'll recommend the most sensible starting point.
Content will depend on the business.
Posts can be developed around services, customer questions, existing website content, articles, seasonal subjects, business updates, projects, useful information and appropriate offers.
No.
The service is deliberately designed so you don't have to constantly supply content.
I'll use the business information and content already available to develop suitable posts.
If you have something specific you'd like included, you can send it to me.
Yes.
Existing articles, service pages, guides and other useful website content can provide excellent subjects for Google Business Profile posts.
Where a post needs a suitable supporting visual, this can be incorporated into the content planning using appropriate existing or branded imagery.
I can help create a straightforward system that makes it easier for genuine customers to access your Google review page and leave honest feedback.
This can include a direct review link, QR code and supporting customer messaging.
I can't simply remove legitimate reviews because a business doesn't like them.
Where a review appears to breach Google's policies, it may be possible to report it to Google for review, but removal isn't guaranteed.
Where appropriate, I can help with the setup process, but Google determines eligibility and may require the business to complete verification steps.
No.
Verification is controlled by Google.
I can help make sure the business information is prepared properly, but I can't bypass or guarantee Google's verification process.
Yes.
As long as you have appropriate access to the business profile, I can review the existing setup and work from there.
The appropriate profile access will need to be provided for me to work on the Google Business Profile.
You should retain ownership and control of your own business assets.
Potentially, yes.
If the business has multiple eligible locations, I'll first look at how the profiles are currently structured and what level of work is required.
Yes.
Google Business Profile services can be provided for suitable businesses throughout the UK.
The £297 optimisation is a one-off service.
The £297/month Care & Content service is ongoing, with the arrangements agreed clearly before starting.
Want to make more of your Google Business Profile?
Whether your existing profile needs improving or you’d simply rather have somebody plan and schedule the content for you, tell me a little about your business and what you currently have in place.
I’ll take a look and recommend the most sensible next step.
Get A Google Business Profile Quote →