New Features, Better Funnels? An In-Depth ClickFunnels 2.0 Review

clickfunnels 2.0 review

ClickFunnels is one of the most widely used and trusted sales funnel builders available today. With over 100,000 users worldwide, ClickFunnels has become the platform of choice for businesses looking to generate more leads, drive conversions, and boost sales online. The recently launched ClickFunnels 2.0 comes with major upgrades and new features while retaining the intuitive funnel builder that made ClickFunnels so popular originally.

Key Takeaways

  • ClickFunnels 2.0 is a powerful sales funnel builder with new features and upgrades.
  • It is widely used by businesses worldwide to generate leads and boost sales.
  • The platform offers an intuitive funnel builder and a range of tools for effective marketing.
  • ClickFunnels 2.0 provides options for pricing plans to suit different business needs.
  • Consider taking advantage of the free trial to test the platform before committing.

What is ClickFunnels? A Background

ClickFunnels, founded in 2014 by esteemed online entrepreneur Russell Brunson and his team at Etison LLC, has become a leading sales funnel builder. Russell’s previous ventures, DotComSecrets and SalesFunnelBroker, provided him with valuable experience in sales funnels and internet marketing. Recognizing the technical challenges that businesses faced when creating optimized, high-converting funnels, Brunson envisioned an intuitive funnel builder accessible to all. After nearly two years of research and development, ClickFunnels launched in October 2014, offering businesses a self-service solution for funnel-building and marketing automation.

ClickFunnels was created to empower businesses by simplifying the process of creating effective sales funnels. With ClickFunnels, you no longer need technical expertise or coding knowledge to develop conversion-focused funnels. Russell Brunson’s vision was to provide a powerful yet user-friendly platform that would democratize funnel-building, making it accessible to entrepreneurs and businesses of all sizes.

Through ClickFunnels, Russell Brunson aimed to revolutionize the way businesses generated leads, nurtured prospects, and ultimately drove sales. By streamlining the funnel-building process and incorporating marketing automation capabilities, ClickFunnels enabled businesses to optimize their sales funnels and maximize their online revenue.

ClickFunnels 1.0 Core Features

In its initial release, ClickFunnels 1.0 introduced a range of powerful features that transformed the landscape of sales funnels. With its intuitive drag-and-drop funnel editor, even non-technical users could effortlessly create conversion-focused sales funnels. Here are some of the core features that made ClickFunnels 1.0 an instant hit:

  1. Funnel Templates: ClickFunnels 1.0 provided pre-built funnel templates tailored for various business models. These templates allowed users to get started quickly and easily adapt the funnels to their specific needs.
  2. Funnel Builder Editor: The funnel builder editor in ClickFunnels 1.0 allowed users to create customized sales funnels by simply dragging and dropping pages and integrating various elements. This made the process of building funnels quick and straightforward.
  3. Membership Site Capabilities: ClickFunnels 1.0 offered membership site capabilities, enabling businesses to create exclusive content and subscription-based models. This feature allowed users to monetize their knowledge and expertise by offering memberships to their audience.
  4. Affiliate Management Tools: ClickFunnels 1.0 included robust affiliate management tools, empowering users to promote their offers through affiliates. This feature facilitated efficient affiliate tracking, commission management, and optimized marketing strategies.
  5. Email Marketing Integrations: ClickFunnels 1.0 seamlessly integrated with leading email marketing providers, such as MailChimp. This integration allowed businesses to build targeted email lists, send automated email sequences, and effectively nurture leads.
  6. Shopping Carts: ClickFunnels 1.0 provided built-in shopping cart functionality, enabling users to sell products directly from their funnels. This feature streamlined the sales process, allowing businesses to generate revenue quickly and efficiently.
  7. Marketing Training: ClickFunnels 1.0 offered comprehensive marketing training through Russell Brunson’s FunnelHacker coaching programs. This training equipped users with the knowledge and skills to create high-converting funnels and implement successful marketing strategies.

Through these core features, ClickFunnels 1.0 revolutionized the way businesses built and optimized their sales funnels, propelling them towards greater success.

The Launch of ClickFunnels 2.0

Over the next few years, ClickFunnels underwent a rapid evolution, constantly releasing upgrades, improvements, and new features. By 2022, the platform had become incredibly feature-rich and powerful. To consolidate all these advancements into a new standard version, ClickFunnels 2.0 was introduced.

ClickFunnels 2.0 focuses on preserving the platform’s user-friendly nature while providing major upgrades. One of the notable enhancements is a faster funnel builder with improved editing capabilities. This allows you to create and customize your sales funnels more efficiently, saving you time and effort.

Additionally, ClickFunnels 2.0 offers enhanced analytics to provide deeper insights into your funnels. With improved funnel analytics, you can gain valuable data-driven insights to optimize your sales and marketing strategies.

Moreover, ClickFunnels 2.0 introduces advanced affiliate tools through its Backpack feature. This enables you to effectively manage and track your affiliates, empowering you to maximize your affiliate marketing efforts and drive more sales.

Another significant improvement in ClickFunnels 2.0 is the enhancement of membership site features. With features like drip content, you can deliver content to your members in a structured and controlled manner, enhancing the value of your membership sites.

ClickFunnels 2.0 also expands its integrations with apps like Zapier, providing you with even greater flexibility and seamless connectivity with other tools in your marketing stack.

For Platinum users, ClickFunnels 2.0 offers priority support, ensuring that you receive prompt assistance and guidance when needed.

Last but not least, ClickFunnels 2.0 provides access to expanded training resources through FunnelFlix. This comprehensive training library equips you with the knowledge and skills to make the most out of the platform and succeed with your funnels.

Overall, ClickFunnels 2.0 brings an array of upgrades and improvements that enhance the funnel building experience, offer advanced analytics and affiliate tools, improve membership site functionalities, integrate with other apps, provide priority support, and provide an abundance of training resources. These enhancements aim to empower you to create highly effective and optimized sales funnels that drive conversions and boost your online business.

Key Features and Tools in ClickFunnels 2.0

The ClickFunnels 2.0 platform provides a robust set of features and functionalities for creating complete sales funnels to convert visitors into paying customers. Here are the most important tools available within ClickFunnels currently:

  1. Funnel Builder: ClickFunnels 2.0 offers an intuitive and powerful funnel builder that allows you to create high-converting sales funnels with ease. With a drag-and-drop interface, you can customize every step of your funnel to optimize conversions.
  2. Membership Sites: Build secure and exclusive membership sites using ClickFunnels 2.0. You can easily create gated content and manage memberships, granting access to your valuable resources and courses.
  3. Actionetics: The built-in email and follow-up funnel automation tool, Actionetics, allows you to engage with your audience effectively. Send personalized messages, follow up with leads, and nurture relationships to maximize conversion rates.
  4. Backpack: ClickFunnels 2.0’s Backpack feature enables you to set up and manage affiliate marketing programs seamlessly. You can recruit and manage affiliates, track their performance, and offer commissions for driving sales.
  5. eCommerce Shopping Carts: Sell your products and services directly through ClickFunnels 2.0 using its integrated shopping carts and payment gateways. Streamline the buying process for your customers and increase your sales.
  6. FunnelFlix: Expand your knowledge and skills with FunnelFlix. This library of training resources provides valuable insights from industry experts, including tutorials, courses, and exclusive content to help you succeed with ClickFunnels 2.0.
  7. Analytics and Tracking: Gain valuable insights into the performance of your sales funnels with ClickFunnels 2.0’s analytics and tracking features. Monitor key metrics, track conversion rates, and optimize your funnels based on data-driven decisions.

These tools combine to create a comprehensive sales funnel platform that empowers businesses to drive conversions and maximize revenue. Whether you’re a beginner or an experienced marketer, ClickFunnels 2.0 provides the essential features you need to succeed in your online sales and marketing efforts.

ClickFunnels 2.0

ClickFunnels 2.0 Pricing and Plans

When it comes to pricing, ClickFunnels 2.0 offers a range of plans designed to cater to different business needs. Whether you’re just getting started or looking for advanced features, ClickFunnels has a plan for you. Let’s take a closer look at the pricing options:

Plan Price Features
Basic $97/month
  • 20 funnels
  • 100 pages
  • 20,000 visitors
  • Access to funnel templates
  • Email integration
Pro $297/month
  • Unlimited funnels
  • Unlimited pages
  • Unlimited visitors
  • Access to Actionetics (email marketing automation)
  • Access to Backpack (affiliate management system)
  • Priority support
Funnel Hacker $2,497/month
  • Unlimited funnels
  • Unlimited pages
  • Unlimited visitors
  • Access to advanced tools like AI-powered sales funnels
  • Access to webinar hosting
  • Priority support
  • Exclusive training resources

As you can see, the Basic plan is the most affordable option, starting at just $97/month. It offers a solid set of features to help you get started with your funnels. The Pro plan, priced at $297/month, provides unlimited access to funnels, pages, and visitors, along with advanced tools like Actionetics and Backpack for email marketing and affiliate management. For businesses looking for the ultimate package, the Funnel Hacker plan offers top-tier features, including AI-powered sales funnels and webinar hosting, for $2,497/month.

It’s worth noting that ClickFunnels also offers a free 14-day trial, so you can test out the platform and its features before making a commitment. This allows you to see firsthand how ClickFunnels can benefit your business without any upfront costs.

Why Choose ClickFunnels?

ClickFunnels is more than just a funnel builder. It’s a complete sales and marketing platform that empowers businesses to create high-converting funnels and drive sales. With its intuitive interface, extensive features, and flexible pricing options, ClickFunnels is a top choice for businesses of all sizes.

So, whether you’re a small business owner looking to generate leads or a seasoned marketer aiming to scale your business, ClickFunnels offers a range of pricing plans to fit your needs. Explore the different options, take advantage of the free trial, and start building powerful funnels that drive results today.

What Users Are Saying

If you’re considering ClickFunnels for your business, it’s always helpful to hear from other users who have firsthand experience with the platform. Here’s a snapshot of what users have to say:

User Reviews and Testimonials

“ClickFunnels has been a game-changer for my business. The intuitive funnel builder makes it so easy to create high-converting sales funnels without any coding knowledge. The pre-built templates are a huge time-saver, and the range of features is impressive. It’s been instrumental in boosting our sales and growing our customer base. Highly recommend!”

“I love the comprehensive training resources that ClickFunnels provides. The step-by-step tutorials and FunnelFlix video training have helped me become more proficient in creating effective funnels and maximizing conversions. The platform truly empowers entrepreneurs to take control of their marketing efforts.”

“While ClickFunnels offers a lot of value, it’s important to note that the pricing can be a downside. The various upsells and higher-tier plans can add up, especially for smaller businesses on a tight budget. However, if you can afford it, the ROI can be significant.”

ClickFunnels Pros and Cons

Pros Cons
  • Intuitive funnel builder
  • Pre-built templates for quick setup
  • Diverse range of features
  • Comprehensive training resources
  • Pricing can be expensive, especially with upsells
  • Occasional bugs and technical issues
  • Steep learning curve for beginners

Despite the cons, the majority of users find ClickFunnels to be a valuable tool for their business. It’s important to consider your specific needs, budget, and goals when deciding if ClickFunnels is the right fit for you.

Is ClickFunnels 2.0 Worth It?

When considering if ClickFunnels 2.0 is worth it for your business, it’s essential to evaluate the specific needs and goals you have. ClickFunnels offers a comprehensive set of features and tools that can significantly enhance your sales and marketing efforts.

With ClickFunnels 2.0, you gain access to a powerful funnel builder that allows you to create high-converting sales funnels. This means you can capture leads, drive conversions, and boost sales effectively. Additionally, ClickFunnels enables you to manage memberships and subscriptions effortlessly, automating processes and saving you valuable time.

One of the key benefits of ClickFunnels is its robust email marketing automation capabilities. You can easily automate email campaigns, follow-ups, and nurture leads, maximizing your ROI and improving customer engagement. Additionally, ClickFunnels offers analytics and tracking tools to help you measure the success of your funnels and make data-driven decisions.

However, it’s important to consider the cost of ClickFunnels when evaluating its worth. While ClickFunnels provides immense value with its features and functionalities, it may not be suitable for businesses with limited budgets or specific niche requirements.

If budget is a concern, it’s worth exploring ClickFunnels alternatives to determine the best fit for your business. Some popular alternatives include Leadpages, Unbounce, and Kartra, each with its own unique set of features and pricing options.

To make an informed decision, carefully weigh the benefits of ClickFunnels, its ROI potential, and the alternatives available. Consider your business’s needs, budget, and long-term goals to determine if ClickFunnels 2.0 is the right choice for you.

Test Drive ClickFunnels 2.0 for Free

If you’re interested in trying out ClickFunnels 2.0, you can take advantage of the free trial period. ClickFunnels offers a 14-day free trial for its main plans, but you can also access a 30-day free trial by joining the “Your First Funnel Challenge.” The free trial gives you the opportunity to explore ClickFunnels and determine if it’s the right fit for your business before committing to a paid plan.

ClickFunnels Discounts

If you’re looking to save on your ClickFunnels subscription, you’re in luck. ClickFunnels offers a range of discounts and special offers that can help you get the most value out of your investment. Here are some ways you can save:

1. Annual Upgrade Discount

If you opt for an annual subscription instead of a monthly plan, you can enjoy significant cost savings. The exact discount varies depending on the plan you choose, but it’s a great way to save money in the long run. By committing to a year of ClickFunnels, you can focus on growing your business while enjoying a discount on your subscription.

2. Funnel Builder Secrets Bundle

The Funnel Builder Secrets Bundle is an exclusive offer that provides an impressive 58% discount on the standard monthly subscription fee for ClickFunnels’ Funnel Hacker plan. This bundle includes access to ClickFunnels’ most advanced features, training resources, and exclusive bonuses. It’s the perfect option for businesses looking to take their marketing efforts to the next level while saving money.

By taking advantage of these discounts, you can get the most out of ClickFunnels while keeping your costs down. Whether you choose the annual upgrade or the Funnel Builder Secrets Bundle, both options provide excellent value for your investment.

ClickFunnels discounts


In conclusion, ClickFunnels 2.0 is a powerful platform for building and optimizing sales funnels. With its range of features and tools, it can significantly enhance your conversion rates and streamline your sales and marketing processes. Whether you’re a small business owner, an entrepreneur, or a marketer, ClickFunnels 2.0 provides the functionality you need to create high-converting funnels.

However, it is important to carefully consider your business’s specific needs and goals. While ClickFunnels 2.0 offers a comprehensive set of tools, it may not be the best fit for every business. It is also crucial to evaluate the cost of ClickFunnels 2.0 and compare it to the potential benefits it can bring to your business.

Despite these considerations, ClickFunnels 2.0 remains a popular choice for businesses in the United Kingdom and around the world. Its user-friendly interface, extensive features, and ongoing updates make it a leading platform for funnel building and marketing automation. If you are looking to improve your online sales and marketing efforts, ClickFunnels 2.0 is definitely worth exploring.



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